Monday, February 20, 2012

The #Gelato #Parking controversy in #Santa #Fe


THE GELATO PARKING CONTROVERSEY:   On Jan. 11, 2011, everything was sweetness and light… when they were in a huge shopping center: Homegrown: O-Gelato brings 'la dolce vita' to DeVargas Center          "Our guiding philosophy is la dolce vita, the Italian lifestyle," said David Maple, co-owner of O-Gelato in DeVargas Center.  With his wife Shelby Fonley, Maple said, holding on to that vision — simple foods, the simple life — is what led them to rethink the nature of their business in the last year.   (Both later admitted they were Italian.)
     Maple's background is in art — he worked as a sculptor at the Allen Houser Foundry and did stints as a leatherworker, saddlemaker and farrier (horseshoer), while his wife baked at home and ran a Web-design business — but when it came time to make some life changes, food won out.  
       
       Then they moved to a small mall in North Guadalupe Street and La Dolce Vita became Evil Vita:  see next blog. 

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